Mix it up, and be your own customer

Spiro Pappadopoulos, a restaurant owner and marketer with over 2 decades in the industry, proposes a cool exercise for small business owners to perfect their craft. Periodically, get out of the kitchen or the office and be a customer—no special treatment. This way you’re looking at your work with fresh eyes and perhaps you’ll see where you need tweaking (or Tweeting), and where your strengths lie. To read the entire article click here

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