A few years back, Groupon, LivingSocial and BuyWithMe hit the streets, telling merchants that the only way to run a promotion was to discount their product or service by 50%. Results were big, and the trend was set.
But part of what we want to do is redefine what it means to run a promotion.
We think the goal of a promotion is to engage your audience. That could be in the form of a discount or deal, but it could also be exclusive, one of a kind events and offers for your facebook fans, with no discount at all.
Local businesses run promotions for different reasons, that we know. On some days you might feel like offloading some inventory, on others, you might want to drive facebook likes. Whatever your intention, we want to make it so incredibly easy for you to execute.
So if any of you out there are looking for your next big idea, reach out to us, we promise not to make you discount 50%