Privy welcomes Dan Scudder as VP Business Development

2014 was a great year for us.  We're now helping over 900 retail locations drive and measure in-store transactions from their web footprint across social, search, organic website traffic, and more. We're successfully enabling retailers such as Hard Rock Cafe, Bruegger's and Darden Brands grow their email lists and managed just under 1 million transactions last year. Additionally, towards the end of 2014, we announced the launch of our free website widget that makes it easy for any marketer to start collecting emails from their web visitors and linking that data back with their email service provider.

To that end, we'd like to welcome Dan Scudder as Privy's VP of Business Development.  Dan was previously a co-founder and VP Business Development at LiveRamp, the leading data onboarding platform which was acquired by Acxiom in May 2014. As a graduate of Babson College, Dan is a Boston guy through and through, which is why we're excited to have him back from New York. Dan will be focused on enterprise strategy, sales, and partnerships in the marketing technology ecosystem.

Dan Scudder. VP Business Development at  

Dan Scudder. VP Business Development at

We asked Dan about why he joined Privy:

"Privy has a unique opportunity to help retailers that are increasingly focused on driving and measuring omnichannel sales.  As the online and offline marketing worlds converge, Privy's technology is already helping retailers better straddle the cross-channel marketing divide and there are a plethora of partner integrations on the Privy roadmap that will be exciting to talk more about in the near future.  Additionally, the Privy team is super entrepreneurial, savvy, and motivated to build a great long-term business".

Welcome, Dan. 2015 is going to be a big year for us.



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