With the rise of "Brick and Click" retail brands (aka those who operate brick and mortar locations as well as ecommerce sites), the need for a unified solution to drive online sales as well as in-store sales has never been more pressing.
Legacy retailers are investing great amounts to spring up online stores as soon as possible, and the hottest online brands are rushing to open brick and mortar locations. The online and offline worlds are blending, yet the tools these marketers are using have added an exponential amount of work to serve each world.
We just released a set of features that now enables Privy retail marketers to easily configure their campaigns to drive online conversions as well as in-store conversions, and we've never been more excited to share this with you.
Here's how it works:
1. Create an offer.
You can customize how the offer will look, and where it will sit on your website and spin up mobile optimized landing pages that look great. The campaign creation and design process take just a few clicks.
2. Turn "online redemptions" on.
3. Enter a promo code, along with a simple message to surface after a customer claims the offer.
4. Include a link to the checkout page.
5. Install our online tracking code on your checkout confirmation page.
6. Track online conversions in real time.
Now retail marketers can use Privy as their one stop solution to automate email list growth and measure both online and offline conversions.
For a live example of how this works for consumers, please visit and look for the special offer widget on the bottom of the page.
For more information, visit Privy.com