Email List Growth Spotlight: How a small dry cleaning business grew their email list and attracted more customers

With four locations around the Boston area, this cleaning company used Privy to grow their email list and increase in-store foot traffic.

Holly cleaners has used the Privy website widget editor to create and publish offers encouraging people to use their emails to redeem special offers.

Within the first month, Privy has added 800 contacts to their email list which has led to 151 in-store offer redemptions, all from brand new email subscribers. As you can see below, they have made use of both the widget tab and pop up!

Taking advantage of Privy’s easy to use dashboard, they change their offers regularly, keeping existing clients coming back as well as catering to a wide variety of potential new client’s needs and interests.

 Different types of offers attract different kinds of customers.

Different types of offers attract different kinds of customers.

Privy gives this cleaning company insight into which offers attract the most business as well as in-depth customers profiles that allow Holly Cleaners to better adapt their business offers to fit their clients.

 

 Analytics for one of their many campaigns.

Analytics for one of their many campaigns.