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Product
The 2023 Highlight Reel: Major Wins For Shopify Stores Using Privy (And What To Expect In 2024) 2023 was packed with major highlights to help Privy customers win. Here's the full 2023 highlight reel with product enhancements and content milestones. Plus, trends to look out for in 2024.
Website Conversion
The Privy Plays Editor Just Got Better: 5 Enhancements You Need To Know About A robust list is the foundation for all successful email and SMS marketing programs. And the all-new Privy Plays editor makes it easier than ever to design an on-brand display to grow your email and SMS lists ASAP.
How to Create a Stunning Email With Privy: 15+ Design Tips and Best Practices A well-designed email is key to communicating with your audience, building engagement and trust, and driving sales. Learn these 15+ tips and tricks for creating beautiful and effective emails in Privy.
BFCM
9 Proven Ways To Grow Your Email And SMS Lists Before BFCM The more contacts you have, the more revenue you’ll bring in with every email and text you send. That’s why list growth is especially important before Black Friday. Try these 9 proven tactics to grow your email and SMS lists ASAP.
When to Exclude a Segment from Your Campaigns (+ Simple Tips for Email Segmentation in Privy) Excluding a segment of contacts from certain campaigns gives you greater control who does and doesn't receive your marketing messages. Learn when and how to exclude segments from your campaigns with Privy.
5 Ways To Turn Your Unengaged Subscribers Into Active Members of Your List (Plus 21 Subject Line Ideas) It’s easier to re-engage subscribers who already have an affinity for your brand than it is to win over new contacts. Get 5 campaign and 21 subject line ideas to you turn unengaged subscribers into active members of your list.
Case Studies
A Behind-The-Scenes Look At How This Agency Delivers Real Results With Privy Get a behind the scenes look at how Right Left Agency partners with Privy to deliver real results for their clients.
Ecommerce Marketing
Privy 3.0: More Than Popups. How Privy Helps Independent Shopify Stores Win. Think you know Privy? Think again. Privy 3.0 is here. And it’s WAY more than popups. Intuitive, powerful email and SMS marketing. Here's what we're up to.
Holiday
5 Memorial Day Marketing And Campaign Ideas (+Do’s & Don’ts) Memorial Day is a major holiday for ecommerce brands. So if you're looking for inspiration, look no further. Here are 5 campaign ideas (with examples) to get you started.
Case Studies
How Kōv Essentials Grew From 0 to 7 Figures in 1 Year With Privy Get a behind the scenes look at how Kōv Essentials uses Privy and the marketing strategy that grew their brand from 0 to 7 figures (and beyond).
Holiday
15 Mother’s Day Marketing Campaign Ideas To Inspire You (with Examples) Mother's Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 15 Mother's Day campaign ideas (with examples) to inspire you.
Case Studies
How Bdellium Tools Drove Over $1M in Sales And Made The Switch To Privy After using Privy Convert on their website for 3+ years, the Bdellium Tools team came to Privy looking for an alternative to Klaviyo. We had the chance to sit down with Ivan to hear more about the switch and how they generated over $1M in sales using Privy.
Case Studies
How Bryght’s Segmentation Strategy Grew Revenue by 1500% for BFCM 2022 Get an inside look at Bryght's journey using Privy and their Black Friday Cyber Monday campaign strategy that drove 1500% growth year over year.
Ecommerce Marketing
3 simple steps to drive urgency with a locked website campaign launch A locked website launch is a highly effective way to create exclusivity and drive urgency with your email & SMS subscribers. Get tips on how you can try this play in 3 simple steps.
5 email marketing lessons from customers' top campaigns Privy customers send 100+ million emails each month. Get tips and lessons you can apply from customers' best performing email campaigns in 2022.
Ecommerce Marketing
The Two-Way Conversational Email Marketing Strategy Building authentic relationships through your email marketing is the best way to ensure your subscriber base remains engaged over time. Learn how to build a conversational email strategy today.
Ecommerce Marketing
How to grow customer reviews for your Shopify Store Real customer reviews are one of the most powerful ways for you to build trust with your shoppers. Learn how you can grow your reviews from a founder who's done it.
5 Email Segment Ideas for Your Holiday Campaigns (With Examples) Email segmentation is one of the most impactful tactics to increase open rates and drive sales. Get inspiration from these segment ideas (and examples).
BFCM
Boost Cyber Monday Sales With These 60 Email Subject Lines Looking for email subject line ideas for your Cyber Monday campaigns? Here are 60 you can steal to boost sales and crush the holiday.
Holiday
6 Thanksgiving Marketing Ideas To Kick Off The Biggest Shopping Weekend Of The Year Thanksgiving kicks off the biggest shopping weekend of the year. So if you're looking for marketing campaign ideas to boost sales for your Shopify store, look no further.
BFCM
8 Must-Try Black Friday Cyber Monday Email Marketing Tactics (With Examples) Email marketing drives serious sales for ecommerce brands year round, but especially during the Black Friday Cyber Monday rush. Try these 8 foolproof email marketing tactics this BFCM.
BFCM
Don't Make These Black Friday Mistakes Black Friday is the time to shine as an ecommerce brand. But first, make sure you don't make these mistakes this holiday season. Use these tips to have your best holiday season yet.
Ecommerce Marketing
8 Ways To Use Shopify Collections For Your Campaigns And Automations Using Shopify Collections across your email and SMS campaigns allows you to send more relevant content to your audience. Here are 8 ways to use Shopify Collections in your Privy account to create a killer experience.
BFCM
Black Friday Cyber Monday Marketing Lessons From Real Brands Black Friday Cyber Monday is the Super Bowl of ecommerce. Which means you can't afford to leave your strategy up to chance. Learn from these real-life brands about what's worked during BFCM.
BFCM
The 8 Most Common Black Friday Cyber Monday Questions Shopify Brands Have Black Friday is the busiest time of year for ecommerce brands. And it comes with a ton of questions. Here are 8 of the most common ones, answered.
Product
Introducing Shopify Collections For Privy: Everything You Need To Know Using your Shopify Collections with Privy just got a whole lot easier. Learn how to set up your collections and start using them to send more personalized emails and texts with Privy ASAP.
Ecommerce Marketing
How to Add a Form Builder To Your Shopify Store In Just 4 Steps Looking to grow email signups for your brand newsletter? We'll show you step-by-step how to do this using a form builder for your Shopify store.
Holiday
7 Back To School Marketing Campaign Ideas Sure To Bring In Sales (No Matter What You Sell) Back to school is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 7 back to school campaign ideas (with examples) to inspire you.
Ecommerce Marketing
Lessons From 25 Inspirational Shopify Stores Whether you’re considering starting a new Shopify store or revamping an existing one, check out this list of inspiring Shopify stores for ideas, tips, and tricks.
Product
7 Klaviyo Alternatives Worth Switching To With pricing changes and slow support times, merchants are looking for alternatives to Klaviyo for email and SMS marketing. Here are 7 worth switching to.
SMS Marketing
6 Ways To Grow Your SMS List And Crush Text Marketing ASAP Getting started with SMS marketing can feel daunting. But step 1 is to grow your list. Luckily, there’s so much you can do to grow your list. Here are 6 ways to get new subscribers ASAP.
value of an email address
How Much an Email Address is Worth to Your Online Business See the dollar amount value of each email address captured with Privy + some ways you can begin growing your email list today.
Ecommerce Marketing
10 Types of Product Photos You Can Take With Your iPhone Your brain processes images 60,000x faster than text. So the photos on your site are super important, but you don't need to spend thousands. These are the 10 types of photos you have to have.
Holiday
8 Prime Day Marketing Campaign Ideas (Even If You Don’t Sell On Amazon) Prime Day is the perfect excuse to build a marketing campaign that brings in sales for your ecommerce store. Even if you don't sell on Amazon. Here are 8 campaign ideas (with examples) to inspire you.
Holiday
4th Of July Marketing Campaign Ideas To Start Summer Off Strong (with Examples) The 4th of July is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 8 4th of July campaign ideas (with examples) to inspire you.
Ecommerce Marketing
15 FOMO Marketing Ideas To Boost Online Sales Fear of missing out (FOMO) can be incredibly powerful when it comes to boosting online sales for your store. Here are 15 examples from real brands to inspire you.
23 Free Ecommerce Email Templates for Your Next Campaign Email is typically the #1 revenue generator for ecommerce brands, and a huge part of that is design. Here are 23 expert-designed Privy email templates.
Ecommerce Marketing
Google Analytics For Ecommerce Stores: How To Get Started If your ecommerce brand doesn’t have a Google Analytics account, you’re missing out. Use these step-by-step instructions to get started ASAP.
Ecommerce Marketing
How to Add a Popup to Your Shopify Store in 15 Minutes or Less Adding a popup to your Shopify store doesn't have to be difficult. We'll show you how to design, target, and launch a popup in 15 minutes or less.
SMS Marketing
The 10 Best Times To Send Your SMS Marketing Like anything, timing matters when it comes to your SMS marketing. So how do you pick the best times? Use these 10 tips to bring in sales and find the perfect send times for your store.
Ecommerce Marketing
Best Practices For Starting Your Loyalty Program A killer loyalty program can help expand your brand, build a community, and keep customers coming back again and again. Check out these best practices to build yours from the ground up. 
Holiday
9 Father’s Day Marketing Campaign Ideas You Can Steal (with Examples) Father's Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 9 Father's Day campaign ideas (with examples) to inspire you.
Ecommerce Marketing
7 Ways To Sell Online Without Inventory Starting an online store without inventory is possible, but there’s no one-size-fits-all approach to doing it. Here are 7 ways to start an online store without inventory.
Ecommerce Marketing
Ecommerce Navigation: How to Get More Eyes on Your Products Getting your site visitors to the products they're looking for ASAP has a massive impact on conversion. Steal these navigation tips to create an amazing experience.
Ecommerce Marketing
7 Gift Card Promotion Ideas for Online Stores Gift cards are the perfect way for ecommerce brands to bring in sales year round. To help you get started, use these 7 gift card promotion ideas ASAP.
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How to Write Order Confirmation Emails (+7 Brand Examples) Learn how to send order confirmation emails that keep your customers informed and excited to buy again from your online store. Plus, get real-life examples to inspire you.
Website Conversion
How to Build a High-Performing Ecommerce Landing Page (Plus 8 Examples) A well-designed ecommerce landing page helps convert visitors into buyers by serving more targeted and relevant content. Start building high-performing landing page ASAP.
Ecommerce Marketing
3 Abandoned Cart Recovery Strategies Every Online Store Can Use This guide will show you three abandoned cart recovery strategies using popups, email, and SMS to start chipping away at your cart abandonment rate.
Product
6 Ways To Use Privy’s Smart Segment For Potential Customers Potential customers are on your email list, but haven't made a purchase. To get them over the hump, try these 6 email ideas (with examples!) and you might win them over.
6 Ways To Use Privy's New Smart Segment For Current Customers Existing customers are 9x more likely to convert than first-time buyers. So if you're not sending regular emails, you're missing out. Here are 6 types of emails you can send current customers to bring in sales.
Ecommerce Marketing
How To Create The Perfect Unboxing Experience For Your Audience A killer unboxing experience can help you stand out in a crowded market without breaking the bank. Steal these 4 best practices to get started.
Product
Introducing 2 New Smart Segments For Current And Potential Customers Personalization is key for successful email marketing. And segmentation is the best way to deliver those personalized experiences. And with Privy's all-new Smart Segments, getting started with segmentation has never been easier.
Does Your Back-in-Stock Email Have These 5 Essential Elements? Selling out of products is a reality many ecommerce brands face. But that doesn't mean you need to leave money on the table. Back-in-stock emails can help you capture revenue. Just make sure to include these 5 elements.
Website Conversion
7 Ecommerce Homepage Best Practices You Can’t Ignore in 2022 Your homepage is the most valuable page on your entire site. And if you're not constantly thinking about ways to improve it, you're going to miss out on subscribers and sales. Here are 7 ecommerce homepage best practices you need to know.
Ecommerce Marketing
6 Ways Ecommerce Brands Can Use Pinterest to Sell More Each month, 431 million people log in to Pinterest to find new ideas and products, making it the perfect platform for ecommerce brands. Here are 6 ways you can use Pinterest to sell more ASAP.
Ecommerce Marketing
Customer Lifecycle Marketing: A Playbook for Ecommerce Brands Chances are, your audience is at different stages with your ecommerce brand. That's why it's so important to adjust your messaging to address customers’ needs at every stage. Here's how customer lifecycle marketing can help.
Holiday
11 Earth Day Marketing Campaign Ideas You Can Steal (with Examples) Earth Day is the perfect excuse to build a marketing campaign that brings in sales for your Shopify store. Here are 11 Earth Day campaign ideas (with examples) to inspire you.
How to Write Email Subject Lines + 66 Examples You Can Steal Subject lines are your chance to stand out in a crowded inbox. Here are our best tips for writing email subject lines + 66 real-life examples you can tweak for your next campaign.
Ecommerce Marketing
Ecommerce Brand Refresh: Your 5-step Checklist Thinking about giving your ecommerce brand a refresh? Follow this 5-step checklist to make sure all your bases are covered. So you can stay up to date and evolve with your audience.
Holiday
11 Spring Marketing Campaign Ideas To Boost Sales (with Examples) Spring is the perfect time to build a marketing campaign that brings in sales for your Shopify store. Here are 11 Spring campaign ideas (with examples) to inspire you.
How to Write Cross-Sell Emails That Sell More Add-On Items Cross-sell emails can drive thousands in sales for your ecommerce store and increase the lifetime value of the customers you already have. Here's what you need to know about how to write your cross-sell emails.
Expertise
10 Things To Consider When Evaluating Shopify Apps For Your Shopify Store With 6,000+ apps in the Shopify App Store, finding the right solutions for your store can be overwhelming. Here are 10 things you need to consider before you download your next Shopify app.
Ecommerce Marketing
Ecommerce Blogging: How to Publish Your First 100 Articles Thinking of starting a blog for your ecommerce brand? This article will help you get your first 100 articles published and keep your readers coming back for more.
Ecommerce Marketing
Live Selling: A Guide To Using Social Media To Boost Online Sales Live selling has the power to bring in serious sales for your ecommerce store. Use this guide to get started and learn live selling best practices.
Product
6 Ways To Use Privy’s Smart Segment For Engaged Contacts Your engaged contacts are the perfect place to get started with segmentation. Steal these 6 ideas to start sending emails to the most engaged members of your audience with Privy.
Holiday
12 Women’s History Month Marketing Campaign Ideas (with Examples) March is Women's History Month. Which means you can build marketing campaign for your store. Even if you're not a woman-owned brand. Here are 12 campaign ideas (with examples) to inspire you this Women's History Month.
Product
Introducing Privy’s Smart Segment For Engaged Contacts With Privy's brand new Smart Segments, you can take your email marketing to the next level without spending any time creating lists. Here's how it works. 
4 Ways To Use Privy’s New Time Frame Filters To Boost Engagement (And Bring Contacts Back To Your Store) Personalization is the key to successful email marketing. And segmentation is the most powerful tool to help you get there. Here are 4 ways to segment with Privy's new time frame filters.
Holiday
9 St. Patrick’s Day Marketing Campaign Ideas (with Examples) March is jam-packed with holidays you can build marketing campaigns around. Here are 9 St. Patrick's Day campaign ideas (with examples) to inspire you.
Website Conversion
9 Simple Shopify Hacks to Boost Sales In 2022 Turns out small tweaks can have a BIG impact when it comes to boosting sales for your Shopify store. Here are 9 hacks to help grow your audience and increase sales.
6 Mistakes That Hurt Email Deliverability (And How to Fix Them) Email marketing can be an incredibly powerful revenue machine for ecommerce stores. But only if your audience is seeing the messages you're sending. Here are 6 mistakes that hurt email deliverability and what you can do to fix them.
Holiday
5 March Madness Marketing Campaign Ideas (With Real Examples) Here are five marketing campaign ideas you can run throughout March Madness. Keep the momentum going all month long!
The True Cost of Mailchimp: Everything You Need To Know What does Mailchimp really cost? Here's everything you need to know about what's really included in your monthly plan (and what you'll pay extra for).
Ecommerce Marketing
How To Take Product Photos: Equipment, Setup & Tips Product photos are the lifeblood of an ecommerce store. And it's much less expensive to take your own photos than it is to hire someone else. Here's what you need to take pro level product photos.
A Guide To Warming Up Your Sending Domain With Privy You've set up your custom sending domain in your email service provider. Now what? It's time to warm up your sending domain in your Privy account. Here's how.
Product
Introducing The All-New Privy Partnership Program We're on a mission to help ecommerce brands grow every single day. That's why we're launching an all-new Privy Partner Program. Here's what you need to know.
The #1 Thing You Can do to Improve Your Email Deliverability Email deliverability plays a massive role in your brand's success with email marketing. Luckily, there's something super simple you can do to improve deliverability ASAP.
SMS Marketing
What Is SMS Marketing? Get Customers to Buy from Their Phones With much higher open rates than email, SMS marketing can be hugely beneficial. Here's what you need to know about using SMS for your ecommerce brand.
Ecommerce Marketing
Finding the Perfect Balance for Email & SMS Marketing Email and SMS are incredible channels for ecommerce stores. But how should you be using them together and which messages are best for each? Here's how you can find the perfect balance.
Ecommerce Marketing
How To Ace DTC Marketing In A Crowded Space DTC marketing can help your ecommerce business boost sales in a major way. Even in a crowded market. But only if you're focused on the right to-dos.
Ecommerce Marketing
The Ultimate 2022 Planning Guide: How To Set Goals And Raise The Bar For Your Shopify Store This Year 2022 is poised to be a massive year for ecommerce. This guide will help you set goals and plan your marketing calendar for the entire year. So you're on your way to having your best year ever.
conversion rate formula
Website Conversion
Conversion Rate Formula & Tips for Ecommerce Stores Calculate your conversion rating using this simple formula, and then start improving your conversion rate with some of our best tips.
Product
Automatically Shorten Links For Texts: Build Trust And Drive Results With Your SMS Marketing Including short links in your SMS marketing has the power to build trust and help you drive sales. And now, Privy makes it easier than ever. Here's what you need to know.
Getting Started with Email Segmentation For Your Shopify Store Email segmentation is an amazing way to generate sales for your Shopify store. But what is it exactly? Here's what you need to know about getting started.
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Ecommerce Marketing
The Best 20 Shopify Apps To Grow Your Store In 2022 The Shopify App Store has thousands of tools that can help you save time and money, increase sales, and boost conversion. Here are 20 of the best Shopify apps to grow your business in 2022.
Holiday
18 Valentine’s Day Marketing Campaign Ideas To Love (with Examples!) Holidays like Valentine's Day are the perfect excuse to build a marketing campaign for your business. Here are 18 Valentine's Day campaigns (with examples) to inspire you.
1 Welcome Email Isn't Enough. Here's Why You Need A Welcome Series (with Examples). Welcome emails are the fastest way to build trust and turn your newest subscribers into engaged customers. But one welcome email isn't enough. Here's why you need a welcome series.
Expertise
Ecommerce Predictions For 2022: Key Trends To Expect 2021 was a huge year for ecommerce. But what can we expect in the next 12 months? These 7 ecommerce predictions for 2022 will give you serious insights so you can stay one step ahead.
Ecommerce Marketing
🚀 100 Shopify Marketing Tips for 2022 📈 | Privy Building and growing your Shopify store doesn't happen overnight. But there are so many things you can do to have an impact. Here are 100 ways to grow your store in 2022 and beyond.
Holiday
5 Ways To Bring In Boxing Day Sales For Your Shopify Store (Plus Examples You Can Steal) Boxing Day, December 26th is the perfect way to build on the holiday season momentum. No matter where you're based. Here are 5 campaign ideas you can steal (plus examples!).
Product
Introducing Privy's Welcome Series: The Secret For Leveling Up Your Brand’s Welcome Strategy Welcome emails average a 91% open rate and generate up to 3x more revenue than other email types. But what happens if you turn that into a welcome series?
BFCM
Black Friday Cyber Monday 2021: 5 Lessons from $33.9 Billion in Sales Sales during Cyber Week 2021 totaled $33.9 billion. And while not every record from 2020 was broken, there's still a ton to unpack. Here are 5 lessons from this BFCM you can use to grow your store year-round.
BFCM
How To Keep The Momentum Going After Black Friday: Drive Sales This Holiday Season With These 15 Ideas Black Friday might be over, but the holiday season is in full swing. And there's still time for you to drive sales for your Shopify store. Here are 15 ideas to inspire you.
Ecommerce Marketing
Holiday Shipping 2021: How To Navigate Delays And Build Trust With supply chain issues and an incredible volume of online orders this holiday season, shipping can be tough. But as an ecommerce founder, there are ways to navigate these delays and build trust at the same time.
Holiday
What Is Giving Tuesday? A Guide For Your Shopify Store Giving Tuesday is the perfect time to show your audience that your Shopify store is more than just a business. Here's a guide to help get your campaign off the ground.
BFCM
6 Last-Minute Black Friday Cyber Monday Marketing Ideas To Boost Sales For Your Shopify Store Waited til the last minute to plan for Black Friday? Here are 6 last-minute ideas you can steal to boost sales for your Shopify store this BFCM.
Product
Introducing Countdown Timers: 2 Secret Weapons For Driving Urgency And Landing Sales This Black Friday Countdown timers drive urgency and bring in sales. That's why we launched 2 brand new countdown plays to bring in sales and boost conversions for your Shopify store this Black Friday.
BFCM
The Ultimate Guide For The 2021 Holiday Season: A Calendar For Black Friday, Cyber Monday & Beyond For many Shopify stores, November and December performance can make or break the entire year. Use this calendar, to stay on track for Black Friday, Cyber Monday, and beyond.
Ecommerce Marketing
12 Ecommerce SEO Tips for Getting More Organic Traffic to Your Store Here are the 12 of the most actionable ecommerce SEO tips you can start testing out to begin driving more organic traffic to your website this year.
Ecommerce Marketing
How To Build An Ecommerce Website in 7 Steps Ecommerce is booming. And if you're just getting started, this guide to building an ecommerce store will help. Use these 7 steps to hit the ground running.
BFCM
How To Prep Your Shopify Store’s Black Friday Cyber Monday Marketing Strategy Are you ready for Black Friday Cyber Monday? There's so much you can do to prep your Shopify store for the holiday season. Steal these marketing ideas today.
Product
Introducing the Privy Growth Plan: Everything You Need for BFCM and Beyond With the new Privy Growth Plan, we’re doubling down on our commitment to helping ecommerce brands grow. From list growth, to email, to SMS, it's the all-in-one ecommerce marketing platform you need.
SMS Marketing
9 Myths About SMS Marketing Ecommerce Founders Need To Know If you’re skeptical about adding SMS to your marketing mix, you’re not alone. But before you rush to make a judgement, you need to know about these 9 SMS marketing myths. You just might change your mind.
Product
Introducing Ecommerce Marketing Recipes: 33 Expert-Crafted Recipes To Grow Your Shopify Store Months in the making, our brand new e-book, Ecommerce Marketing Recipes, is here. And it's 100+ pages jam-packed with expert-approved tips for growing your Shopify store.
Ecommerce Marketing
5 Halloween Campaign Ideas You Can Steal Americans are expected to spend over $10 billion on Halloween this year. Use these 5 campaign ideas to drive sales for your store this Halloween and beyond.
Introducing Privy Masterclass: Learn Ecommerce Marketing From Experts That Have Actually Grown A Business Like Yours As part of our mission to provide not just the tools but also coaching you need to grow your online sales, we’re excited to introduce Privy Masterclass.
Website Conversion
How to Make Engaging Wix Popups With Privy And Boost Your Website Conversions Popups can help you convert site visitors into subscribers and boost overall conversions on your Wix store. Use these tips to make engaging popups your visitors will love.
Product
Introducing Broadcast Texts: Turn SMS Into A Top Sales Channel for Your Online Store SMS is one of the fastest growing sales channels for ecommerce stores. And now, you can start sending Broadcast Texts with Privy Text. Here's how you can turn text messaging into a top channel for your store.
SMS Marketing
Getting Started with SMS Marketing: A Guide for Ecommerce Store Owners Text marketing, or SMS marketing, is a fast-growing channel for ecommerce brands to engage with subscribers and drive sales. Here's a guide to getting started.
After Signup vs. Welcome Emails: Why You Need Both For Your Ecommerce Store After signup and welcome emails play different roles in your ecommerce marketing strategy. Here's why you need both and what you need to know about each.
Product
Introducing Privy Welcome Emails: The Easiest Way To Turn New Subscribers Into Engaged Customers Welcome emails are the best way to set the tone for your relationship with new subscribers from the start. And with Privy Email, it's never been easier to get them up and running.
Ecommerce Marketing
The Latest On Apple’s iOS 14: What's New And How It's Impacting Advertisers It's no secret that Apple's iOS 14 updates have caused major headaches for advertisers everywhere. Here's what you need to know about what's new.
Ecommerce Brands
19 LGBTQ+ Owned Brands to Support This Pride Month and Beyond June is Pride month. So if you're shopping online and want to support to the LGBTQ+ community, check out this list of 19 LGBTQ+ owned businesses.
Ecommerce Marketing
4 Lessons From 1,438+ Shopify Stores (Results From Our Shopify Store Grader) We launched our Shopify Store Grader to help small Shopify stores improve their websites and get more sales. So far, over 1,438 stores have been submitted. Here's what we've learned.
Welcome Emails 101: How To Write The Best Welcome Email Your welcome email sets the tone for the rest of your relationship with a new subscriber. Use these tips (and examples) to make sure you're set up for success.
Product
Privy Has Been Acquired By Attentive Privy has been acquired by Attentive, one of the fastest growing companies in ecommerce. Here's what that means if you're a customer today (and what's in store for the future).
Email Banner Design 101: Tips, Tools & Examples to Learn From Your email banner should set the tone for the rest of your message while staying on brand. Use these email banner design tips, examples and tools to get yours right.
Ecommerce Marketing
7 Reasons Your Shopify Store Needs A Quiz (And How To Get Started) Quizzes can help your Shopify store get leads, increase AOV, educate shoppers, and so much more. Here are 7 reasons you should have a quiz. And what you can do to get started.
Product
How To Grow Your Email List Fast | Privy Email marketing should drive significant revenue for your ecommerce business. But to get there, you need to have an email list. Find out how you can grow your email list with Privy.
How To Write Newsletters That Get Read In 6 Steps | Privy Newsletter emails are a critical part of your email marketing strategy. Here are 6 steps for writing effective newsletters for your ecommerce business that will help you build relationships and get sales.
5 Emails Every Ecommerce Brand Should Include In Their Welcome Series (With Examples) When a new visitor to your store signs up for your email list, you should be sending a welcome series to welcome them. These 5 examples will help you get started.
Ecommerce Marketing
Introducing Wix + Privy: Now You Can Grow Online Sales For Your Wix Store With Privy Privy has partnered with Wix to help their 600,000+ ecommerce stores grow sales with automated emails, email list growth, and more. Here's what you need to know.
Ecommerce Marketing
These 7 Founders Give Their Best Ecommerce Advice This International Women’s Day According to Shopify, there are over 11.6 million women-owned ecommerce businesses. Here's some of the best advice for female ecommerce founders as they launch and grow their stores.
Ecommerce Brands
From $0 to $1 Million: How Vivian Kaye Built A 7-Figure Brand Vivian Kaye doesn't have a traditional background, but she built a million dollar ecommerce brand despite every obstacle life handed her. Here's how she made it happen.
8 Highly Effective Ways To Segment Your Email List Segmenting your email list means you're targeting specific people with messages they care about. And relevance = sales. Here are 8 ways to segment your emails and make more $$.
Ecommerce Marketing
21 Black-Owned Home & Furniture Brands To Inspire You February is Black history month. So we're featuring Black-owned brands all month long to inspire your ecommerce marketing. Check out these 21 home and furniture brands.
7 Ways To Customize Your Emails To Boost Open Rates And Sell More Personalization will help you boost your open rates and get more sales for your ecommerce store. Here are 7 ways you can get started with personalization.
Ecommerce Brands
20 Black-Owned Apparel & Cosmetics Brands You Should Check Out Right Now February is Black History Month. So we'll be featuring Black-owned brands you should know about all year. Here are 20 Black-owned apparel and cosmetics brands you need to see.
Ecommerce Marketing
5 Ways To Turn First-Time Buyers Into Repeat Customers Existing customers are 9x more likely to convert than first-time buyers. So if you're looking for ways to turn first-timers into loyal customers, here are 5 tips to help.
The 2-Step Playbook For Confirming Your Email Opt-ins When you get a new email subscriber, are you delivering your promise? This 2- step playbook will help you confirm your email opt-ins and build trust.
Website Conversion
Master vs. Unique Coupon Codes: Why You Should Switch To Unique Codes ASAP If you have a Shopify store, you have two types of coupons to choose from: master and unique codes. Here's why you should switch to unique codes ASAP.
Ecommerce Marketing
5 Shopify Apps You Need To Increase Your Average Order Value The formula for growing your Shopify store is simple. But that doesn't mean it's easy. These 5 Shopify apps will help you increase your average order value and grow your brand.
Product
What Does Apple's iOS 14 Privacy Update Mean For Your Facebook Advertising? Here's What You Need To Know. Facebook and Apple aren't exactly on the same page right now. But what exactly do the iOS 14 privacy updates mean for your advertising? Here's what you need to know.
Ecommerce Marketing
The 4 Biggest Ecommerce Trends To Look Out For In 2021 (And How You Can Take Advantage Of Them) Brands that jump on trends early have a massive advantage. That's why we pulled together the top 4 ecommerce trends we'll see in 2021 to help you get ahead.
Ecommerce Marketing
15 Must-Read Blog Posts From 2020: The Ultimate Resource For Shopify Stores This roundup of 15 must-read blog posts will inspire Shopify brands to double down on email marketing and help boost conversion rate in 2021 and beyond.
5 Emails We Stole That'll Unlock Sales For Your Shopify Store (With Examples) Finding emails you love enough to be inspired by shouldn't be so hard. That's why we stole 5 from one Shopify brand with a killer email strategy (and you should too).
Ecommerce Marketing
4 Secrets For Building An Amazing 404 Page For Your Shopify Store (And 2 Brands To Inspire You) 404 errors aren't the end of the world for your Shopify store. But you should use them to create an awesome experience for your visitors. Here are 2 brands you can steal from.
Product
Black Friday Cyber Monday 2020: An Analysis Of $1.6 Billion In Sales We analyzed over $1.6 billion in online sales during November 2020. Here's what we learned about Black Friday Cyber Monday and what it tells us about 2021.
How To Make Money While You Sleep: The 3 Automated Emails Your Shopify Store Needs Automated emails can drive sales for your Shopify store while you sleep. Here are the 3 you need to set up today to start making money 24/7.
Introducing Customer Winback and Purchase Follow-Up Emails For Shopify Merchants: The Easiest Way To Drive Repeat Purchases With Privy Email 80% of Shopify merchants’ profits come from repeat customers. Customer winback and purchase follow-up emails will help you drive repeat sales for your ecommerce store. Here's how.
List Growth
Why You Should Be Using Tabs With Your Popups: How One Brand Got an Extra 1k Subscribers in 30 Days Using tabs with your popups can work wonders when it comes to growing your ecommerce email list. Here's how tabs helped one brand land 1,000 extra subscribers in just 30 days.
589 Reasons To Join The Ecommerce Marketing Community We launched The Ecommerce Marketing Community to help you scale your Shopify store from $0 to $1 million in sales. Learn from your peers and the experts today.
Website Conversion
The Welcome Popup Playbook That Will Help You Convert 5% Of Traffic In ecommerce, converting your site visitors into customers is gold. This welcome popup playbook will help you convert more visitors into subscribers and eventually, customers. Here's how.
BFCM
Black Friday 2020 Email And Offer Examples You Can Steal From These 7 Brands If you're looking for Black Friday email examples, look no further. Check out these BFCM emails and offers from 7 ecommerce brands. And steal some ideas for your own campaigns.
Ecommerce Marketing
How To Set Up A BFCM Offer On Your Shopify Website Using Privy (Step-By-Step Instructions) If this is your first Black Friday/Cyber Monday, you’re not alone. Here's the #1 campaign you need to set up on your Shopify store to help drive sales and grow your email list.
Ecommerce Marketing
Make Your Privy And Klaviyo Integration Even More Powerful With This One Tip Thousands of ecommerce brands combine the power of Privy and Klaviyo to grow their email lists and send their emails. Here's how to make that integration even more powerful.
BFCM Bootcamp: 5 Steps To Launching An Insanely Successful Black Friday Campaign This BFCM Bootcamp includes tips, stories from founders, and actionable advice to help you run a killer BFCM campaign. Here's everything we learned.
Ecommerce Marketing
BFCM Bootcamp: How Inked Gaming Drove A Month’s Worth Of Sales Last BFCM Weekend (And What They Have Planned This Year) Inked Gaming drove a month's worth of sales last BFCM weekend. This is what they learned and what they have planned to have an even bigger 2020.
Ecommerce Marketing
BFCM Bootcamp: It’s This Founder’s First BFCM Selling On Shopify. Here’s What He Has Planned. Connor Gross has been selling online for years. But this is his first BFCM on Shopify. Here are the offers, emails, and displays he's using to drive sales.
Ecommerce Marketing
BFCM Bootcamp: The 6-Email Playbook And Display Types You Need To Prep Now Black Friday/Cyber Monday is the time for email to shine. This 6-email playbook and small edits to the onsite displays you already have, will help you build hype and drive sales this holiday season.
Ecommerce Marketing
BFCM Bootcamp: Lessons from 2019 And The 3 Offer Types You Need To Know If you're feeling behind on your BFCM planning, you're not alone. And there's still time. Here's what we learned from last year's holiday season and 3 offers you can steal.
Website Conversion
The Conversion Rate Basics Every Shopify Store Needs To Nail Conversion rates for ecommerce stores tend to be depressingly low. But there's plenty you can do to improve them. Here are the basics you need to nail first.
Ecommerce Marketing
How To Build A Winning Ad Strategy For Your Shopify Store Building an ad strategy for your Shopify store doesn't need to be expensive or overly complex. Here's what really matters when it comes to getting started.
The 3-Email Purchase Follow-Up Sequence You Should Launch Today Sending your customer a confirmation email won’t be enough to grow your brand. This 3 email order follow up sequence will personalize your brand and can guarantee that customers will come back to you.
Ecommerce Marketing
The 4 Biggest Mistakes Shopify Stores Make During BFCM To have an insane BFCM that's going to set you up for success into 2021, you need to avoid the 4 biggest mistakes Shopify stores make. Here they are.
Ecommerce Marketing
BFCM 2020 Secret Weapons: The Offer, Distribution & Landing Page Ideas You’ve Gotta Try Ecommerce expert, Nik Sharma, shared some BFCM secrets from past years that will help you have a record-breaking 2020. Check out his favorite offer, distribution tactics, and landing pages.
Ecommerce Marketing
How Outer Aisle Used Privy To Have Their Biggest Sales Day Ever (Without Spending A Penny) Privy was the secret to Outer Aisle's latest product launch. Which resulted in their best sales day ever. Here's how they did it without spending a dime.
5 Ways To Grow Your Email List Fast (Without Spending A Fortune) Email marketing is the lifeblood of your ecommerce business. But to be able to drive sales with email, you need to have a list. Here's how to grow your email list fast.
Ecommerce Marketing
How To Have An Epic Black Friday Cyber Monday in 2020: 5 Ways To Prepare Over The Next Month Black Friday/Cyber Monday 2020 is on pace to be record-breaking. Here are 5 things you can do over the next month to set yourself up to have an epic holiday.
Ecommerce Marketing
14 Shopify Apps You've Gotta Have For Black Friday Cyber Monday 2020 Ready or not, the holidays are almost here. These 14 Shopify apps will arm you with everything you need to have a killer Black Friday Cyber Monday in 2020.
Overwhelmed With Too Many Shopify Apps? Here Are 5 Reasons To Consolidate With Privy. Tired of having to switch between apps for your Shopify store? Here are 5 ways Privy can make your life easier. And save you tons of time and money.
Ecommerce Marketing
Are You Ready For Black Friday Cyber Monday? We Asked Privy Merchants How They Prepare. Here's What They Said. Ready or not, Black Friday/Cyber Monday 2020 is coming. Are you ready for it? We asked Privy merchants what they're doing to prepare. Here's what they said.
BFCM
12 Of Our Customers’ Best Campaigns Ever (And Tips to Steal For Your Best BFCM Yet) Last year on BFCM, Shopify merchants sold $2.9+ billion. Here are some of our team’s best campaigns yet, with tips to give you record-shattering sales.
Website Conversion
7 Ways To Increase Average Order Value (Shopify Hacks) One of the easiest and often overlooked opportunities in ecommerce marketing is average order value. With BFCM just around the corner, use these 5 tips to increase your AOV. Your Shopify store will raring to go in time for the holiday season.
Ecommerce Marketing
6 Winning Marketing Ideas You Can Steal. The Best Campaigns These Experts Have Ever Run. Launching a winning marketing campaign doesn't have to take months or cost thousands. These 6 experts prove it with ideas you can steal the next time you're stuck.
Cart Abandonment
Why Customers Aren’t Finishing Their Orders (And 3 Ways To Change That Before The Biggest Shopping Season Of The Year) Customers buy from brands they know and trust. Here are 3 tips to set yourself up for a blow-out holiday sales season this Black Friday/Cyber Monday.
How To Send Cart Abandonment Emails For Shopify: The 4-Email Playbook You’ve Gotta Nail A lot of brands out there aren't sending any reminders to people who abandon their carts. Here's a 4-part email series to help you get started.
Website Conversion
4 Types of Shopify A/B Testing to Run for Online Shopify Stores Gone are the days of guess and check. With Privy’s A/B test functionality, you don’t have to worry about writing the best headline every time.
Ecommerce Marketing
Meet The 17 Experts We Interviewed For The Ecommerce Marketing Handbook We wrote The Ecommerce Marketing Handbook to help you scale from $0 to $1M in sales. Here are the 17 experts we interviewed to help you get there.
Guide to Order Follow Up Emails | Privy Repeat customers are 9 times more likely to convert than a first-time shopper. Here are the 4 types of order follow-up emails that help you sell more and turn one-time buyers into loyal customers.
18 Examples of Killer Emails that Drive Sales on Shopify (And The Types Of Emails You Need To Be Sending) Email marketing is the #1 way to drive sales for your Shopify store. Here are 18 examples of ecommerce marketing emails (and the types of emails you need to be sending).
Ecommerce Brands
Should You Offer Free Shipping? Here’s Why Ecommerce Merchants Are Using A Free Shipping Bar To Sell More and Increase Store Conversion Should your store be offering free shipping? Here's how small brands are using Free Shipping Bars to increase their average order value and lower abandoned carts.
How To Invest In Your Brand As A Bootstrapped Founder As a bootstrapped founder, Lisa Mattam has to get creative when it comes to building her brand. Here's how she tells her story in a way that resonates.
You Built An Email List. Now What? How I’m Turning My 4,244 Email List Into Sales For My Shopify Store. You're capturing emails on your site. So what kinds of emails should you be sending now? Here's a 3-part email series that will help you turn subscribers into sales.
Ecommerce Marketing
7 Keys To A Successful Crowdfunding Campaign: Coalatree's Secret To Raising $4.8M+ Coalatree has raised $4.8M+ with crowdfunding campaigns over the last 4 years. Here are their 7 keys to running a successful campaign (plus tons of examples).
Why Email Marketing Matters For Ecommerce Businesses: 7 Reasons To Start Sending Emails Today Email is the single most powerful tool you can leverage to grow your ecommerce business. These 7 reasons will convince you to start sending emails today (if you're not already).
Website Conversion
10 Ways To Increase Your Conversion Rate: How Some Of The Best Ecommerce Brands Have Done It Most online stores convert less than 3% of traffic into subscribers or customers. But these 10 tips will help you increase your conversion rate and make more money.
Introducing Privy Convert’s Free Shipping Bar – Increase Your Average Order Value (Without Paying For Another Shopify App) Everyone wants free shipping, and they are willing to pay more to get it. So here's how you increase your average order value without having to get more traffic.
Introducing The 12 Laws of Ecommerce Marketing – The Universal Truths Of Marketing You Must Master To Grow Starting an online store is easy. Growing it is not. Use these laws as a cheatsheet for building a profitable ecommerce business.
Website Conversion
How to Find Website Conversion Opportunities For Your Brand (And Get Back To The Basics) When it comes to increasing website conversion, many brands get ahead of themselves. Here's what really matters when you're just getting started.
How Long Should An Email Be? Email Length Guide | Privy How long should your marketing emails be? We get this question a lot. These 9 tips will help you find the perfect length for your brand.
How I Grew My Email List By 598 New Contacts In 5 Days (From Just One Privy Campaign) Growing your email list doesn't have to take months or years. With the right campaign, you can capture hundreds of new subscribers in days. Here's how.
SMS Marketing
How To Launch A Product Using Text (And Run Your Most Successful Campaign Ever) Your next product launch should include text marketing. Here’s a quick primer about how you can make it happen and have your most successful campaign ever.
List Growth
Mobile Popup Best Practices: 9 Tips For Designing Popups That Convert If you don't have popups that are specifically designed for mobile, you're missing out. These best practices for creating mobile popups will help you capture more emails and drive more sales.
Ecommerce Brands
50 Small Ecommerce Brands From Every State (Just In Time For The Fourth) In honor of the Fourth of July, we pulled together a list of 50 small ecommerce brands from every state so you can celebrate in style and shop small.
Ecommerce Brands
Launching A Brand During A Pandemic: “I Don’t Know That I Could Have Timed It Better.” Launching a new brand in the middle of a pandemic isn't ideal. But this founder is convinced the timing actually worked out perfectly. Here's why.
What To Offer In A Cart Recovery Campaign: 9 Secrets For Turning Browsers Into Buyers 70% of online shoppers abandon their carts for one reason or another. But these 9 secrets will teach you what to offer in a cart recovery campaign.
Expertise
Best Shopify Stores: DTC Drink Brands With Sites You Need To See These DTC drink brands will inspire your ecommerce site no matter what kind of products you sell. Here are some of the best Shopify stores to guide you.
Ecommerce Brands
Want To Build A Community? This Fashion Brand Has The Playbook To Follow. Building an engaged audience isn't easy. Here's what this fashion brand has learned about creating a community, not just a following.
SMS Marketing
Text Campaign Tips & SMS Marketing Strategies Not sure how to get started with text marketing? Here’s what you need to know to jumpstart your text marketing strategy and build an effective campaign.
Ecommerce Marketing
How To Land Your First Ecommerce Sale Without Being A Marketing Expert Learn exactly how to get your first ecommerce sale without complicated marketing funnels or time consuming set up using these three steps.
Ecommerce Marketing
Shopping Online? Here Are 50 Black-Owned Ecommerce Brands To Support Right Now We're committed to supporting black-owned brands today and every day. Here are 50 black-owned bands you can shop from your couch.
Website Conversion
6 Types of Popups & Popup Campaigns That Convert Pop ups can be used to collect emails, increase average order value, guide visitors, and drive sales. Here's how to design pop ups that convert.
Expertise
The Ecommerce Brands To Copy For SMS, Email, Social And Site Design (That We Stole From Nik Sharma) Nik Sharma shared tons of brands he loves for SMS, email, social, and overall site design. And we did a deep dive on all of them so you can steal their ideas.
Expertise
How Chubbies Uses Comedy To Build A Base Of Die-hard Customers Chubbies understands their audience perfectly. So they know exactly what kind of content will make their customers laugh on every channel. Here's how they do it.
The 8 Types Of Emails Every Ecommerce Business Should Send Email should generate 30-40% of revenue for ecommerce brands. Here are 8 types of emails to send to help you get there.
Ecommerce Brands
The Unofficial Start Of Summer Is Here: Shop These 30 Small Brands To Kick It Off Summer might look a little different this year. But these 30 small brands will help you spruce up your outdoor space, find new swimwear and so much more.
SMS Marketing
3 Recipes For Growing Your Business With Text Messages Getting your SMS strategy off the ground isn’t as complicated as you might think. Here are 3 recipes to get you started using tactics you already know.
Expertise
Bombas’ Path To $100M In Sales (And What They Learned About Ads Along The Way) Today Bombas is a $100M brand. But when they first started out, their marketing budget looked a little different. Here's how they scaled with ads.
Product
Introducing Unique Coupons In Privy Email Newsletters – Add More Control To Your Discounting Strategy Now you can automatically include a unique coupon code for each recipient in your newsletter emails.

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